Project Decscription

Taste Northern Ireland

Back in 2009, Tesco Northern Ireland approached Denvir as their team wanted to create a city centre food and drink event that would engage customers, support local producers and promote the Tesco brand, and this is exactly what it did. The Tesco Taste Northern Ireland Festival was born in the heart of Belfast – a weekend-long gala featuring the best local producers who were managed by our team and showcased by skillful and enthusiastic brand ambassadors over the weekend. From creative and strategic planning to marketing, exhibition sales to staffing, topped off with live entertainment, this was Denvir’s baby – one which has grown, year-on-year, into Belfast’s biggest free foodie festival and saw over 80 suppliers and around 22,000 visitors taking part in 2016. x

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